As Christmas approaches, the festive atmosphere is thick. Suzhou Youi Group (a provincial-level leading enterprise in agricultural industrialization in Jiangsu Province) has launched its 2025 Christmas-themed plan, focusing on featured leisure agricultural products combined with cross-border gifting. Through its own cross-border e-commerce platform, the group promotes Su-style agricultural products to the world, illuminating Christmas dining tables.
Aligning with the Christmas theme of "warm reunion", Suzhou Youi Group has launched an exclusive Christmas nut gift box. It selects high-quality ecological nuts from around Suzhou, paired with Su-style sweet osmanthus bean snacks. The gift box integrates Christmas elements and Suzhou garden characteristics, making it an ideal choice for family gatherings and gifting.
The Christmas consumption boom has driven the growth of the group's cross-border business. From January to November 2025, the export volume of Christmas-themed food increased by 38% year-on-year, with European and American markets contributing 73% of the total exports. Since mid-October, orders for the exclusive gift boxes have surged. Su-style nut combinations and additive-free bean snacks have become bestsellers, with monthly cross-border sales exceeding 11,000 units. The group has optimized production capacity to ensure delivery.
The group's Christmas business focuses on green health and cross-border innovation. Its products are additive-free with traceable raw materials; it has optimized cross-border services, launched promotional activities and upgraded logistics. A related topic initiated on international social platforms has received over 1.4 million views, and the group has also launched agricultural experience vouchers, leading a new trend in holiday gifting.
The group has carried out Christmas activities at home and abroad simultaneously: overseas, it cooperated with Christmas markets in Europe to set up "Chinese Agricultural Product Flavor Stations"; domestically, it jointly held a food festival at Suzhou Center, set up interactive sessions and distributed tasting packages. It also donated gift boxes to disadvantaged families in Suzhou, delivering holiday warmth.
As Christmas Eve approaches, Suzhou Youi Group conveys holiday warmth through high-quality agricultural products and cross-border services, promotes the internationalization of local agricultural products, and brings Chinese agricultural culture to the world, adding a unique Chinese flavor to global Christmas celebrations.